Definition of Algorithm in Mathematics

Definition of Algorithm in Mathematics An algorithm in mathematics is a procedure, a description of a set of steps that can be used to solve a mathematical computation: but they are much more common than that today. Algorithms are used in many branches of science (and everyday life for that matter), but perhaps the most common example is that step-by-step procedure used in long division. The process of resolving a problem in such as what is 73 divided by 3 could be described by the following algorithm: How many times does 3 go into 7?The answer is 2How many are left over? 1Put the 1(ten) in front of the 3.How many times does 3 go into 13?The answer is 4 with a remainder of one.And of course, the answer is 24 with a remainder of 1. The step by step procedure described above is called a long division algorithm. Why Algorithms? While the description above might sound a bit detailed and fussy, algorithms are all about finding efficient ways to do the math. As the anonymous mathematician says, Mathematicians are lazy so they are always looking for shortcuts. Algorithms are for finding those shortcuts. A baseline algorithm for multiplication, for example, might be simply adding the same number over and over again. So, 3,546 times 5 could be described in four steps: How much is 3546 plus 3546? 7092How much is 7092 plus 3546? 10638How much is 10638 plus 3546? 14184How much is 14184 plus 3546? 17730 Five times 3,546 is 17,730. But 3,546 multiplied by 654 would take 653 steps. Who wants to keep adding a number over and over again? There are a set of multiplication algorithms for that; the one you choose would depend on how large your number is. An algorithm is usually the most efficient (not always) way to do the math. Common Algebraic Examples FOIL (First, Outside, Inside, Last) is an algorithm used in algebra that is used in multiplying polynomials: the student remembers to solve a polynomial expression in the correct order: To resolve (4x 6)(x 2), the FOIL algorithm would be: Multiply the first terms in the parenthesis (4x times x 4x2)Multiply the two terms on the outside (4x times 2 8x)Multiply the inside terms (6 times x 6x)Multiply the last terms (6 times 2 12)Add all the results together to get 4x2 14x 12) BEDMAS (Brackets, Exponents, Division, Multiplication, Addition and Subtraction.) is another useful set of steps and is also considered a formula. The BEDMAS method refers to a way to order a set of mathematical operations. Teaching Algorithms Algorithms have an important place in any mathematics curriculum. Age-old strategies involve rote memorization of ancient algorithms; but modern teachers have also begun to develop curriculum over the years to effectively teach the idea of algorithms, that there are multiple ways of resolving complex issues by breaking them into a set of procedural steps. Allowing a child to creatively invent ways of resolving problems is known as developing algorithmic thinking. When teachers watch students do their math, a great question to pose to them is Can you think of a shorter way to do that? Allowing children to create their own methods to resolve issues stretches their thinking and analytical skills. Outside of Math Learning how to operationalize procedures to make them more efficient is an important skill in many fields of endeavor. Computer science continually improves upon arithmetic and algebraic equations to make computers run more efficiently; but so do chefs, who continually improve their processes to make the best recipe for making a lentil soup or a pecan pie. Other examples include online dating, where the user fills out a form about his or her preferences and characteristics, and an algorithm uses those choices to pick a perfect potential mate. Computer video games use algorithms to tell a story: the user makes a decision, and the computer bases the next steps on that decision. GPS systems use algorithms to balance readings from several satellites to identify your exact location and the best route for your SUV. Google uses an algorithm based on your searches to push appropriate advertising in your direction. Some writers today are even calling the 21st century the Age of Algorithms. They are today a way to cope with the massive amounts of data we are generating daily. Sources and Further Reading Curcio, Frances R., and Sydney L. Schwartz. There Are No Algorithms for Teaching Algorithms. Teaching Children Mathematics 5.1 (1998): 26-30. Print.Morley, Arthur. Teaching and Learning Algorithms. For the Learning of Mathematics 2.2 (1981): 50-51. Print.Rainie, Lee, and Janna Anderson. Code-Dependent: Pros and Cons of the Algorithm Age. Internet and Technology. Pew Research Center 2017. Web. Accessed January 27, 2018.

Carbon Family - Element Group 14

Carbon Family - Element Group 14 One way to classify elements is by family. A family consists of homologous element with atoms having the same number of valence electrons and thus similar chemical properties. Examples of element families are the nitrogen family, oxygen family, and carbon family. Key Takeaways: Carbon Family of Elements The carbon family consists of the elements carbon (C), silicon (Si), germanium (Ge), tin (Sn), lead (Pb), and flerovium (Fl).Atoms of elements in this group have four valence electrons.The carbon family is also known as the carbon group, group 14, or the tetrels.Elements in this family are of key importance for semiconductor technology. What Is the Carbon Family? The carbon family is element group 14 of the periodic table. The carbon family consists of five elements: carbon, silicon, germanium, tin,  and lead. It is likely that element 114, flerovium, will also behave in some respects as a member of the family. In other words, the group consists of carbon and the elements directly below it on the periodic table. The carbon family is located very nearly in the middle of the periodic table, with nonmetals to its right and metals to its left. The carbon family is also called the carbon group, group 14, or group IV. At one time, this family was called the tetrels or tetragens because the elements belonged to group IV or as a reference to the four valence electrons of atoms of these elements. The family is also called the crystallogens. Carbon Family Properties Here are some facts about the carbon family: Carbon family elements contain atoms that have 4 electrons in their outer energy level. Two of these electrons are in the s subshell, while 2 are in the p subshell. Only carbon has the s2 outer configuration, which accounts for some of the differences between carbon and other elements in the family.As you move down the periodic table in the carbon family, the atomic radius and ionic radius increase while electronegativity and  ionization energy decrease.  Atom size increases moving down the group because an additional electron shell is added.Element density increases moving down the group.The carbon family consists of one nonmetal (carbon), two metalloids (silicon and germanium), and two metals (tin and lead). In other words, the elements gain metallicity moving down the group.These elements are found in a wide variety of compounds. Carbon is the only element in the group that can be found pure in nature.The carbon family elements have widely variable physical and chemical proper ties.Overall, the carbon family elements are stable and tend to be fairly unreactive. The elements tend to form covalent compounds, though tin and lead also form ionic compounds.Except for lead, all of the carbon family elements exist as different forms or allotropes. Carbon, for example, occurs in diamond, graphite, fullerene, and amorphous carbon allotropes. Tin occurs as white tin, gray tin, and rhombic tin. Lead is only found as a dense blue-gray metal.Group 14 (carbon family) elements have much higher melting points and boiling points than the group 13 elements. Melting and boiling points in the carbon family tend to decrease moving down the group, mainly because atomic forces within the larger molecules are not as strong. Lead, for example, has such a low melting point that its easily liquefied by a flame. This makes it useful as a base for solder. Uses of Carbon Family Elements and Compounds The carbon family elements are important in daily life and in industry. Carbon is the basis for organic life. Its allotrope graphite is used in pencils and rockets. Living organisms, proteins, plastics, food, and organic building materials all contain carbon. Silicones, which are silicon compounds, are used to make lubricants and for vacuum pumps. Silicon is used as its oxide to make glass. Germanium and silicon are important semiconductors. Tin and lead are used in alloys and to make pigments. Carbon Family - Group 14 - Element Facts C Si Ge Sn Pb melting point ( °C) 3500 (diamond) 1410 937.4 231.88 327.502 boiling point ( °C) 4827 2355 2830 2260 1740 density (g/cm3) 3.51 (diamond) 2.33 5.323 7.28 11.343 ionization energy (kJ/mol) 1086 787 762 709 716 atomic radius (pm) 77 118 122 140 175 ionic radius (pm) 260 (C4-) 118 (Sn2+) 119 (Pb2+) usual oxidation number +3, -4 +4 +2, +4 +2, +4 +2, +3 hardness (Mohs) 10 (diamond) 6.5 6.0 1.5 1.5 crystal structure cubic (diamond) cubic cubic tetragonal fcc Source Holt, Rinehart and Winston. Modern Chemistry (South Carolina). Harcourt Education, 2009.

KAFKA, HAWTHORNE, AND COETZEE Essay Example | Topics and Well Written Essays - 1250 words

KAFKA, HAWTHORNE, AND COETZEE - Essay Example The protagonist of Kafka's The Trial, Josef K, and the protagonist of Coetzee's book share a lot in common, even if the latter book is more political than anything by Kafka. These issues, and the full power of Kafka's The Trial, will be explored in this paper. Many might suggest that Kafka's work has no fore-bearers and that it appeared fully formed. There is sense in this suggestion. The period and place in which his books and stories were written were historically unique. The First World War had demolished many naive beliefs about the world and the rapid industrialization of the modern world was creating difficult conditions for many people. World War II and the destruction of European Jewry lurked on the horizon. The sense of dread in Kafka's work seemed in some way to have the power of a fortuneteller. It is truly terrifying. It is almost as if Kafka knew what was awaiting the world. If he had lived, he too may have perished in the Holocaust. Nevertheless, there were works of lit erature before Kafka that in someways suggest his work. One of these is Nathaniel Hawthorne's the Scarlet Letter. In this famous novel, Hester Prynne is branded with a scarlett A, after committing adultery. She is ostracized from her community and refuses to publicly identify the father of the child that is then illegitimately born. The community has turned against her. She is removed from the community by the force of the institutions that protect public morals. This is similar to Kafka's The Trial, but the most important distinction to be made, however, is what each authors' real subject is. Hawthorne's target is society's hypocrisy and its willingness to ostracize essentially good people. But however much we may dislike the methods of the town people and their treatment of Hester Prynne, we nevertheless recognize their cruelty and hypocrisy as deeply human. We are familiar with the human hypocrisy which these people represent. Additionally, we might even understand that adultery would be a big problem in a small town in New England during that period. The treatment of Hester may be over the top, but perhaps she did deserve some sort of censure. Kafka's work, however, is very different. There is little to be understood about the forces arrayed against his various protagonists. These forces are not really human, they seem to not even be living. In the Trial, Josef K. is accused of an unspecified crime which he did not commit. Although the i nstitution that tries him appears to be human, it is clear that it is instead a monstrous machine at work, slowly seeking to crush him. There can be no appeal to passion or humanity, as in the Scarlet Letter. Josef K. is trapped by forces that do not feel. At first, he feels like if he just explains himself to the court they will understand: â€Å"He had often wondered whether it might not be a good idea to work out a written defence and hand it in to the court. It would contain a short description of his life and explain why he had acted the way he had at each event that was in any way important, whether he now considered he had acted well or ill, and his reasons for each. There was no doubt of the advantages a written defence of this sort would have over relying on the lawyer, who was anyway without his

The Great Wall of China Research Paper Example | Topics and Well Written Essays - 1000 words

The Great Wall of China - Research Paper Example It stretches to the north from the east and ends at the center of northern part of China. What is not true about the Wall is the myth that it can be seen from Space. This was confirmed by a Chinese astronaut when he went on his maiden voyage. People, however, have witnessed the wall from the airplane. Myths arise from questioning the history of the Wall. Were men buried in the Great Wall? Were human bones used to build its foundations?2 Such questions give rise to legends that may be excellent bed-time stories but not bona fide statements. The wall still holds a rich history and there are many historical, political and religious aspects connected to its construction. The Great Wall of China was constructed under military command. Many men had to take part in the construction unwillingly. The Ming Dynasty stationed one million soldiers in nine garrisons along the wall; also several prisoners were instructed to do tough labor at the wall building. This is proof of the fact that the Wal l is full of versatile artifacts, which represent people from all over China. The Wall is said to be constructed in five ways namely, â€Å"rammed earth, adobe, stone, brick and cliff†.3 The work on the Wall was originally started in the 770 BC during the period of spring and autumn under a feudal system of Zhou Dynasty. Over a period of many decades different independent states built their own wall for defense purposes. During the Qin Dynasty (221-206 BC), the Wall became known as the 10,000-Li-Long-Wall starting from the Gansu Province and extending to the Liaoning Province. With the coming of each Dynasty, there was an addition to the wall, and by the time China was ruled by Ming Dynasty, the Wall near Beijing began to be built between 1368 AD and 1644 AD. There are two monuments which stand famously on each end of the Wall; the First Door under Heaven at Shanhaiguan on the east and the Last Door under Heaven at Jiauguan. The maintenance of the Wall construction lasted til l the Qing Dynasty, which kept it intact till the early twentieth century. China sought defense from the outside invasion, but this purpose was least fulfilled with the passage of time. In the modern Western context, The Great Wall is merely utilized for the purpose of tourism. It is now considered to be one of the greatest heritages of the world.4 The Great Wall of China suffered a major destruction phase. The main causes of the downfall were the natural forces of â€Å"sun, wind and rain† the severity of which led to the ruin of the older sections of the wall made up of rammed earth. Ironically, the Wall was mainly damaged by people themselves. Most sections of the Great Wall were brought down in order to modernize the place by building motorways and railways, besides using the area for dams and pipelines for gas and oil. During the Cultural Revolution, Red Guards literally dismantled several hundreds of kilometers of the wall. Ever since more than fifty years, the Great Wa ll has been opened to the entire world as a touring spot. This has also caused much damage because tourism is not well organized and is often managed at a cheap cost. People use the pathways for the purpose of hiking, and this has caused soil erosion through irreversible track.5 China is said to have been united under the Qin Dynasty for the very first time in the history. It was the first emperor of the Dynasty, Qin Shihuang, who removed

How to Interpret a Nursing Essay Question.

How to Interpret a Nursing Essay Question. Nursing essay questions are typically focused on key areas of clinical practice, either in relation to the needs of a client, or to an area of practice. Most nursing questions ask students how to respond to particular scenarios. As such, the student needs to identify the key words in the essay question, and ensure that their answer contains reference to the key words. Some questions require the student to use a reflective model to review their own practice, or the practice involved in a particular case. Ideally, the student should identify the model, and structure the essay around the sub-headings or concepts contained within that model. Most essay questions will also require the student to make good use of the evidence surrounding a topic or area of practice. Therefore, the student is expected to use a range of sources of primary literature to answer the question. Primary literature would include primary research articles, review articles, debate and discussion articles, and articles which provide case studies or reflections on practice. Some attempt should be made to comment on the quality of the literature relating to the topic. Evidence can include not only evidence about clinical issues, such as drugs or treatments, but also evidence surrounding key elements of nursing care, governance, nursing philosophies and models, and even nurse educatio n. To discuss an area of practice is not simply to present the evidence for and against the theories and practice points shown in the literature, it is to explore it from all angles. Nursing practice is based on concepts of health and illness, interprofessional working, medical versus social models of health and health care, governance and care planning, and management. Therefore, interpreting the question involves identifying what elements of practice are required to be examined. Usually, a nursing question asks the student to explore the concept, or treatment, its application, its implications, and, crucially, elements of the role of the nurse. Identifying these, and making recommendations for practice, drawing conclusions about practice, and recommending areas for future research, are key to answering a nursing essay question. In addition to these framework concepts, nursing essays are very much related to the concept of professionalism, and to the ethics of nursing care and practice. Professionalism is enshrined in the publications of the nurse’s governing body, which depends on which country the nurse is practising in. It is also enshrined in the ethics and philosophies of nursing. Current trends in nursing can be seen in the choices made about research methodologies, and in reactions to government documents, policies and strategies. Therefore, a good nursing essay will include reference to relevant policies and strategies, but will (usually) link these to the patient-centred models that dominate nursing care. Nursing questions must be interpreted in the light of the assessment, which is usually based on the module or unit of learning, the area of practice, such as community nursing, paediatric nursing, surgical nursing, elderly care, or the like, and usually relates to some of the concepts and ideas described above. But more than anything, interpreting the question means answering the question as set. Using a model of reflection that you have come across, such as Gibbs, Johns, Schon or Borton, reflect upon a practice experience from your last clinical placement. Provide a summary of the situation, case or critical incident, and also provide a rationale for choosing this topic as the focus of your reflection. Identify the areas of professional practice that relate to your role as a nurse, and critically evaluate your actions and those of your professional colleagues. Develop a plan to improve practice in relation to the experience and what you have learned from reflecting on it. Critical issues in nursing practice – using case studies to explore evidence-based practice. Using a case study derived from your own clinical practice experience, explore the provision of care for an adult with complex health needs. Outline your assessment of their needs, and include as an appendix a full care plan to meet their needs. Provide a rationale for your care plan, and a proposed timescale for evaluation. Evaluate the evidence base for practice in relation to the identified care needs, and in the light of this, critically analyse the care provided in relation to quality, patient-centredness and best practice. Evidence for nursing practice. Identify one aspect of nursing practice in relation to the acutely ill adult which you wish to investigate. Carry out a literature search and identify two articles of primary research which relate to this aspect of nursing practice. Carry out a full critical analysis of the quality of these articles, using a recognised framework for analysis, and in the light of research theories, identify the value of the studies for applying to your sphere of practice. Identify any problems or challenges in implementing this evidence into practice. Interprofessional working for nursing practice. Identify the healthcare/multidisciplinary team involved in the care of a patient of your choice, and indicate what the purpose of their involvement would be. Outline the professional responsibility and sphere of practice of each professional, and discuss the areas of practice where their roles (and yours) might overlap, exploring the potential consequences of this. Discuss the issues and challenges surrounding interprofessional communication and working in relation to the identified patient. Identify any strategies or guidelines which can be used to improve interprofessional communication and collaborative working, and evaluate these in relation to the patient and the healthcare context. Management in nursing the acute adult. In relation to your current placement, identify a nurse who acts in a leadership or management capacity, and outline their role and the clinical context. Analyse their role, actions and responsibilities in the light of leadership and management theories, with specific reference to accountability. Relate this analysis to the role of the nurse and the Nursing and Midwifery Council rules and codes of conduct. Identify the strengths and weaknesses of their leadership or management activities, and make recommendations for improvement.

Relationship Between Employees and Health Care Organizations Essay

Analyze the factors affecting the relationship between employees and health care organizations to determine which single factor is the most significant. Explain your reasoning. The long-term economic success of healthcare organizations depends on the efforts of employees with the appropriate capabilities and motivation to perform their jobs well. Organizations that are successful over time have understood that individual relationships do matter and should be managed. (Flynn, Mathis & Jackson, 2011) The relationship between individuals and healthcare organizations is influenced by outside forces. Four of the biggest influences are economic changes, the expectations of different generations of individuals, loyalty, and changing career expectations for women. These factors affect the psychological contracts in a number of ways. (Flynn, Mathis & Jackson, 2011) All of these factors are just as significant and important but the only that I feel has the more impact is the loyalty. One important organizational value that affects employee loyalty is trust. Employees who believe that they can trust their managers, coworkers, and the organizational justice systems are much less willing to leave their current employers. According to a survey conducted by a nursing magazine, one of the top reasons given for RNs leaving their previous employers was a lack of trust and confidence in management. (Flynn, Mathis & Jackson, 2011) Supportive learning and working environment are crucial factor for job satisfaction, especially in the field of nursing. An ageing population with an increasing number of patients suffering from chronic diseases are included in the factors affecting work environments negatively, resulting in dissatisfied employees. To improve the environment and prevent persistent employee dissatisfaction, Richer at al. 2009) suggested â€Å"appreciative inquiry† to create radical changes. Knowles (1990) reported that a supportive learning environment is considered to be a critical  element of human resource development, and he acknowledged the need for the development of individual workers through improvements to the educational aspect. Four of the biggest influences between employee s and health care organizations are economic changes, the expectations of different generations of individuals, loyalty, and changing career expectations for women. All these factors play a significant role in the workplace and staff and leaders have to be cognizant of them. I believe the most significant in this relationship is the ever-changing economy, especially with the onset of the Affordable Care Act. The economy has been in a recession, and many organizations have had to cut their budgets to stay afloat. Personnel have been laid off, they have quit their jobs in healthcare to find a more stable job field, and providers have additional regulations that in turn change their practices. Healthcare is still appealing and a necessity, but the demands are becoming more and more stressful on employees. You absolutely need loyalty and managers and leaders can control it but they cannot control the economy hence why I believe it is more significant. You can’t control the difference in generations, but you can understand the differences and change the leadership style to accommodate those gaps. You cannot control the economy and it can drive substantial decisions that can be unfavorable * From in the e-Activity, determine how well the health care organization you found is addressing the factor you identified in the first part of this discussion. Discuss additional steps the organization could take to do a better job. Samaritan Medical Center is the largest hospital in the Watertown, New York area. It is a 294-bed community medical center. In order to retain their current employees Samaritan Full-time employees are eligible to participate after six months of employment and may be reimbursed up to $3,000 annually for tuition assistance. Part-time employees are eligible to participate after one year of service and may be reimbursed up to $1,500 annually. They offer 401(k) Retirement Benefit + Employer Match, RN, LPN, Tech Retirement and 403 (b) retirement plans. They offer paid time off and also the following other benefits: * Employee Referral Quit for Life Smoking Cessation * Employee Fitness Rebate * Aflac Cancer Coverage * Cafeteria and Gift Shop Discounts * Over the Counter Pharmaceutical Discounts * Employee Assistance Program (ESP) They also offer the following insurances for all employees: * Medical Insurance * Dental Insurance * Vision Insurance * Life Insurance * Accidental Death and Disme mberment Insurance * Short Term and Long Term Disability * Medical and Dependent Care Spending Accounts This hospital also recognizes that employees are happy when they continuously learn and grow in their jobs. They offer a professional development program as well. I think that this hospital does a terrific job at concentrating on all areas of incentives and purpose for their employees to retain the best qualified personnel. â€Å"Samaritan recognizes the importance of investing in their leaders with ongoing management training. Excel IV will assist leaders of all levels in developing greater efficiency through increased managerial competence. Excel IV focuses on the following Leadership Competencies: Communicating with Impact, Building a Successful Team, Facilitating Change, and Aligning Individual and Team Performance† (Samaritan Medical Center, 2013). References: http://www. samaritanhealth. com/join-our-team/why-choose-samaritan/professional-development ince the textbook indicated Griffin Hospital located in Derby, CT at number three on list of small companies in the Fortune magazine as one of the best companies to work for 10 years consecutively, I decided to look up this company on the internet. At Griffin Hospital, every employee is a caregiver and every employee makes a difference. We understand that employee satisfaction leads to patient satisfaction. Our culture of teamwork, professionalism, and respect makes Griffin Hospital a place where both patients and employees want to be. Griffin Hospital was named to  FORTUNE Magazine’s 100 Best Companies to Work for in America  list for ten consecutive years and our management team has been nationally recognized for listening and responding to employee feedback. Also looking at the hospital, they give recognition and much gratification to their employees for all their hard work and dedication by having an awards program. They also offer bonuses to their employees. I would suggest having a flexible schedule if possible but the hospital appears to offer an array of great benefits and compensation to their employees which is why the rank so highly in the Fortune. And this a highlight that has taken place at the hospital to turn things around according the CEO, â€Å"We surveyed all of our departments, and the one that came out worst was our obstetrics. In fact it was so bad an outside consultant suggested we close it. † What were the things he did to turn around the obstetrics department? We turned the traditional maternity unit on its head. We created a welcoming, home like environment for women, but it was really based on empowerment and information. First of all we moved to all private rooms. We installed a Jacuzzi in our maternity ward to help relieve pain early in a woman’s labor. We also embraced the whole family in the birthing experience by having specially designed double beds put into private rooms so the husband could sta y with his wife from start to when the three of them could leave. In the past the husbands were relegated to the proverbial waiting room. So our approach to vastly changing our obstetrics department was the start of the transformation of Griffin. † From that auspicious beginning, Pat Charmel has raised the profile and patient centric care to one of the highest in the nation. It has won numerous awards for their approach, including awards for their nursing staff and the NAACP for their diversity program. References: http://www. griffinhealth. org/About-Us/Careers-Volunteers. aspx   http://blog. istage. com/ceo-tv-show/pat-charmel-ceo-of-griffin-hospital-explains-what-he-did-to-turn-around-the-hospital The health care organization I chose is a local healthcare organization-Saint Francis Medical Center; I believe they facilitate employee loyalty because on their website numerous references are made where they address employees as being family and the benefits of employment page offers various healthcare programs, continued education savings, a nd reimbursement plans, and savings and annuity plans. Additional steps I believe additional steps the organization could take to do a better job are by following the Richard Branson method of celebrating employees. His business meetings often consist of employees meeting for lunch at his home, entire department vacations, and inter-office costumed events. I believe all organizations should follow this method. http://positivesharing. com/2011/09/richard-branson-celebrates-employees/ Baptist Health System (BHS) has five acute hospitals and offers benefits to their employees to create loyalty. BHS is committed to providing a stable, rewarding and generously incentivized relationship with their employees and start every relationship with incentives in hopes of getting the highest level of performance from the very best people (baptisthealth. com, n. d. )  to better attract and retain employees. Some for their benefits include: health, dental and vision plans, flexible spending accounts, accident and life insurance, short and long term disability, paid time off (PTO), extended illness days (EID), and tuition reimbursement (baptisthealth. om, n. d. ). Beginning August, 2012, BHS no longer hires individuals who use nicotine products. They intend to provide healthy, smoke free environment for their employees. Employee loyalty provides a competitive advantage and is necessary for a successful business. If BHS goes above and beyond for its employees, it is likely the employees will do the same for BHS. BHS could promote and provide a culture of communication, flexible schedules , employee praise and respect, and birthday celebrations.

Chapter 4 Case 1 E-Commerce Schneider Essay - 666 Words

Ch 4 Case #1 Banner ads are small rectangular advertisements that when clicked upon will take you to the advertiser’s Web site. They vary in appearances and generally advertisers will try to be creative. Banner ads allow business to not only inform the viewer, but also to create interest. Oxfam decided against using banner ads in their advertising campaign for their relief work in Sedan for Ugandan refugees. They relied solely on email advertising; which ended up generating high revenue. Although this method was effective, I think they also could have done banner ads as well. Oxfam could have had showed pictures of the refugees as long with an enticing message to gather awareness for their cause. Although this might not generate as much†¦show more content†¦The second email contained a video that played automatically upon opening the email. This was clever to have the video play when the email was opened, because the number of people who watched the video would have been significa ntly lower. The third email contained an audio recording in which Oxfam’s executive director made a plea for the cause. The first email also contained plain text explaining what the situation was and how the reader could help deliver clean water to those in the camps. The second one did not contain plain text, but the third one did and explained aid items that could be provided with the given monetary amount. By including a brief synopsis in the first and explaining that they needed clean water this was a clear way to show the reader how they needed help. The second email did not need plain text because it was a video and could get the message across that way. The third email provided more details because by that point they hoped that by showing specific amounts more people would be willing to pay that amount and know what they were providing. It would be incorrect to assume that the sequence of formats used in the e-mail messages was related to the increase in donations over the six weeks of the campaign. The emails were not the only way that they were contacting supporters. The supporters without email addresses were sent letters, and they also ran ads in two newspapers. There is no way to see when these people decided to donate and thus itShow MoreRelatedManaging Of The Digital World826 Words   |  4 PagesChapter 1: Managing in the Digital World One of the biggest focuses of Chapter 1 was the 5 megatrends of Information Technology. The textbook identified Mobile, Social Media, Internet of Things, Cloud Computing and Big Data as the big five (Valacich 2016). Personally, I have observed this shift in my IT career in K-12 Education. Initially, schools were primarily Windows OS desktops and laptops. 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